Virgin Australia launched baggage tracking tech for passengers

Airline Virgin of Australia has launched a baggage tracking technology for national and international passengers. It is the first airline in Australia to launch such a type of baggage tracking.

The baggage-tracking technology service offered by Virgin Australia is now accessible on all domestic and international flights. It includes Queenstown, Bali, Fiji, Samoa, Vanuatu, and Japan flights.

Virgin Australia has launched a free app named “Virgin Australia” for baggage tracking. This app has push notifications that inform passengers at various stages of the trip about the location of their luggage.

Virgin Australia has beaten Qantas by rolling out a technological tool which lets customers keep track of their baggage throughout a domestic or international journey: https://t.co/09nnJUgUWB pic.twitter.com/iKMUrZ0k9K
— The Australian (@australian) January 31, 2024

After checking their bags at the airport, passengers will receive push notifications when their baggage is ready to take off and has been loaded onto the aircraft. As well as it has been transferred to an international airplane partner for subsequent flights and has arrived at the baggage carousel after they have checked them at the airport.

Paul Jones is the Chief Customer and Digital Officer of Virgin Australia. According to Paul, Australians find comfort in being able to track food deliveries, postal deliveries, technology, and even their pulse rate via the app. It made sense for passengers to be able to do the same when flying on Virgin Australia.

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How to track baggage using Virgin Australia services

Download the Virgin Australia app for free

Turn on push notifications in the app’s settings

Once notifications are activated, the passenger’s phone will receive a push notifications series during the journey. It will include when the bag is checked in, loaded onto the aircraft, transferred to an international airline partner, and ready for collection at the final destination.

The app will also inform passenger which carousel their luggage is available for collection.

Since its launch on domestic flights in August 2023, the service has been used by 1.3 million passengers. Following the launch, Virgin Australia witnessed a 12% increase in app downloads.

But now Virgin Australia has increased its access to international passengers and additional notifications. All you have to do to use the service is download the free Virgin Australia app and activate push notifications.